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Author Branding | Alyssa Hollingsworth

June 25, 2018

Alyssa Hollingsworth is a newly published middle grade fiction author (and one of the kindest people I've worked with!). As she prepped for the release of her first book, The Eleventh Trade, we worked together to uncover her brand story and develop a flexible branding system. The final brand features a versatile brush lettered type in combo with hand drawn icons and patterns and clean typography. Here's a snapshot of the final brand.

ALYSSA HOLLINGSWORTH BRAND BOARD b.png
In Branding, Design Tags branding, branding system, brand, logo, icon, icons, monogram, brush lettering, brush, typography, lettering, hand lettering, illustration, patterns, custom pattern, gold foil, author, author branding, custom, design, alyssa hollingsworth
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